What is the Food after stroke project?
The Digital Support Products team are working on a new project about cooking and eating after stroke. (project name is subject to change).
We're looking to grow and diversify our content with themes exploring food after stroke and getting back in the kitchen. We hope to include topics that explore diverse cuisines, bring attention to helpful kitchen gadgets, show different ways of meal prepping and explore pureed food. We are keen to feature chefs with a stroke understanding/background.
So while there is an overarching theme of FOOD AFTER STROKE, we are currently conducting research to find out what kind of food/lifestyle content our audiences want from us. To help us structure the content and organise the video programme we want to understand what food-related stroke content is relevant to them (i.e. stroke survivors and carers etc) in their stroke recovery journey.
The Research
Focus groups
We will be starting with a couple of focus groups and exploring your key questions with people, particularly those around the types of food/lifestyle content they would like to see, and the struggles they have faced going back to the kitchen after a stroke.
Survey
Once we’ve held the focus groups, we'll then create a survey (using input from the focus groups) which we'll send out to a wider audience, and this will help us assess the level of interest/demand for this content and help us prioritise the things which are most important/interesting to people.